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THIS IS XINYI

Designer with Art & Education background | Helping startups build products from 0 to 1

PLAYGROUND

I am also a Chinese artist with a body of work in analog photography, oil painting, drawing, prints, video and sand.

Check my artworks

My design centers on fostering meaningful connections between different users, bridges gaps —whether cultural or functional, by prioritizing empathy, accessibility, and clarity.

⓵2022-Now

Director of User Experience at OneGoal

I focus on enhancing user engagement and supporting students' postsecondary journeys, ensuring that learning experiences are not just impactful but also intuitive. My background in art and education fortifies OneGoal's mission through tech-infused, design-led solutions.

⓶2020-2022

Associated Product Manager at Thinktown Inc.

I led a cross-functional team of Art Advisors, guiding them from early concept through to product launch. Along the way, I sharpened my skills in product management, user research, strategic planning, prototyping, and budget oversight.

All PROJECTS

Product Ecosystem Creation

To form a dynamic system of interactions between different digital services

Product Ecosystem Creation

To form a dynamic system of interactions between different digital services

Product Ecosystem Creation

To form a dynamic system of interactions between different digital services

Responsive Web App Design

To empower a broader array of educators, bolstering their capacity to facilitate meaningful conversations

Responsive Web App Design

To empower a broader array of educators, bolstering their capacity to facilitate meaningful conversations

Responsive Web App Design

To empower a broader array of educators, bolstering their capacity to facilitate meaningful conversations

College-List Builder Redesign

To optimize the narrowing & sorting functions, helping students find their best postsecondary fit. 

College-List Builder Redesign

To optimize the narrowing & sorting functions, helping students find their best postsecondary fit. 

College-List Builder Redesign

To optimize the narrowing & sorting functions, helping students find their best postsecondary fit. 

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